Why This Could Be The Best Time in 2025 to Sell Your Home

Buyer activity is heating up as mortgage costs ease. Rates recently hit a new low for 2025, and demand picked up quickly accordingly. The Mortgage Bankers Association (MBA) reports purchase applications were up 23% compared to the first week of September last year.

If you’ve been holding off on selling, or if your previous listing expired during a slower market, now’s the moment to take another shot at selling. Buyer activity is stronger than it’s been in a while, and you don't want to miss this window.

How Falling Rates Spark Buyer Activity

Earlier this week, the average 30‑year mortgage rate dipped to 6.13% - its lowest since October 2024. That comes on the heels of softer job growth and other economic signals that have markets betting the Federal Reserve will cut the Federal Funds Rate multiple times this year. Mortgage rates often move ahead of those decisions, so the improvement in affordability is already drawing more shoppers back into the market.

Today’s buyers are watching every fraction of a percent. Even small rate moves can shift monthly payments enough to change the math for them. As affordability improves, demand follows. After months of relatively limited activity, we’re now seeing momentum build.

What This Means for You & Home Sellers

If you were waiting to sell, or your listing recently expired in a slower market, this is a smart time to reconsider selling. Pay close attention to market trends and make a strategic move. Perhaps your listing expired earlier this year without offers, or you decided to wait, thinking buyer demand was lacking. This is your cue: buyers are returning. While it’s not the frenzy of a few years ago, this may be your best opening.

Here’s the opportunity: list while buyer activity is rising and before more of your neighbors do the same. Many homeowners won’t recognize the shift right away. Moving now can help you get in front of competition.

Could there be even more buyers if rates keep inching down? Possibly. But more sellers are likely to enter, too. Acting before inventory grows could put you in a better negotiating position.

How I Can Help

A trusted local agent can:

• Pinpoint value: Provide a fresh market analysis based on the latest comps and buyer trends.

• Set the right price: Fine‑tune your pricing strategy to attract serious buyers quickly.

• Maximize presentation: Recommend high‑impact updates, staging, and marketing that make your home stand out.

Bottom Line

Buyers are watching rates, weighing options, and stepping off the sidelines. If you’re thinking about selling, this may be your moment to get ahead.

Want your home in front of the right buyers at the right time? Let’s connect and map out the steps to make the most of this market shift.